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PSYCHOLOGICAL FACTORS IN SUCCESS AT GETTING INTO BUSINESS
Kelly G. Shaver, College of William & Mary
William B. Gartner, San Francisco State University
Elizabeth J. Gatewood, University of Houston
Lynn H. Vos, University of Georgia
Measures of achievement motivation, locus of control, risk perception, and creativity were assessed among participants in an SBDC-based course on how to get into business. Respondents were also asked to indicate their chosen business and their reasons for entry. Questionnaire responses were factor analyzed. Scales with acceptable internal consistency were subjected to two-way (race by sex) analyses of variance. Reasons for going into business were coded according to attribution theory; results of this coding were examined for demographic differences. This study is the preliminary phase of a longitudinal design to assess the relationship between psychological characteristics and business organizing activities.
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