| Table 2 Results of Regression Analysis |
| Variables | Number of Opportunities Pursued |
| Factor 1: Sensitivity to ideas | .110 |
| Factor 2: Gut feeling . | 258** |
| Factor 3: Radical innovation | .155 |
| Factor 4: Incremental innovation | .161 |
| Factor 5: Prior experience | -.038 |
| Factor 6: Serendipity | -.133 |
| F | 2.384* |
| R2 | .38 |
| Adjusted R2 | .09 |
n = 165
p < .1; *p < .05; **p
< .01